Your Well-Being Is Our Business

We Are Worksite Wellness For Employed Veterans

A Veteran Owned Wellness Company

For veterans eager to remain productive as career professionals or entrepreneurs, opportunities for further growth must continue to exist. At the same time, access to a variety of solutions to wellness, health, and homelessness should also be made available to them at a price they could afford.

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 For veterans eager to remain productive as career professionals or skilled workers opportunities for further growth must continue to exist. At the same time, access to a variety of solutions to wellness, health, that are tools to prevent homelessness should also be made available to them at a price they could afford. Sadly actors target employed veterans. 


At First Approach EA Worksite Wellness, we believe worksite wellness support is the best way for every veteran to enjoy to have a better quality of life. Partner with us as we promote productivity and greater economic value via wellness in four different ways: EMPLOYER-BASED

Innovation at FAEAWW is originality, transformation, creativity, and change.

  • Financial Management
  • Smoking Cessation
  • Teladoc App
  • Wellness Advocacy

James Jenkins’ Story

First Approach EA Worksite Wellness started by our company leader, James Jenkins’ desire to enable positive change in the lives of returning military veterans. In his own words, James tells us why this is necessary and how it all began:


“Most individuals make three careers changes in life. After active military service and leaving the military (honorable discharge), I became the first black American marketing and sales junior executive at the New York City Kid’s Market. I had a featured article in a Women Wear Daily. 


Moonlighting as a freelance media person covering music and photojournalism events, I built a strong relationship with several agencies. It was around this time that my mother became ill with breast cancer so I started studying medical and nursing books. I believe that knowledge is a tool for curtailing the burden of illness and that’s how I was able to cope with such an unfortunate situation.

During the mid-1980s, I noticed that many Vietnam veterans were becoming homeless. By the time the Gulf War started, it had become an epidemic. Prompted by Department of Veterans Affairs veteran who was counseling veterans.  I was asked to become a rehab intern. I obtained clinical skills and used my background in business to help my fellow veterans.


I have since worked in the private and government sectors protecting the civil rights of disabled veterans. As a forensic case manager, I have also worked with local and federal courts, district attorneys’ offices, and private attorneys. Passionate about anything I do, I went on to become an AFGE local employee assistance case manager. (EAP Manager) New York University spotlighted several graduates of their School for Professional Studies. I was one of those individuals.  Model of Success.


After 911, I enlisted in the Division of Military and Naval Affairs Army Division as a non-commissioned officer/behavioral counselor, disaster relief until my honorable discharge in 2013.”  Business credit from Navy Federal Credit Union helped us open our door at 75 South Broadway White Plains, New York 1st May 2016.  After our first year, we obtain additional credit support from US Bank.  Brand Building is complete.

Ready to partner with companies who have a veteran hiring policy.  Small businesses who need cost-effective wellness support for their employees.

James’ Credentials

Through more than 20 years of service in various capacities, James has gathered the following credentials:


  • Certified in Crisis Response
  • Counselor Emeritus, NYSOASAS
  • Fellow, American Academy of Experts in Traumatic Stress
  • Sergeant, Shield Veteran Police Association (New York City) leased.

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  • We are A BBB-Rated Company (Non-Accredited)
  • Our Company is a Member of the Following Organizations:
    • National Center for Crisis Management
    • American Academy of Experts in Traumatic Stress (Fellow)

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    • National Association of Case Management (Forensic)
  • National Wellness Institute
    • New York City Veterans Alliance
    • National Network Library of Medicine 

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  • We Consult Wellness/Medical Educational Researchers, Including:
    • CDC Center for Disease Control Prevention.
    • Business Sector Codes, NAICS 624190, 621399, and D&B Registered

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  • Email Protected by the Privacy Act of 1974
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